Monday, April 29, 2013
The Superb Power of Empower Network
The Superb Power of Empower Network ~ http://www.empowernetwork.com/lpcmarketing/blog/who-should-consider-joining-empower-network/
Every one of Empower Network's products are digital training tools and systems:
"We’ve built our entire marketing system around a ‘plug and play’ process that members can use to generate 100% commissions into their bank account, instantly."
Even though one may earn income with the optional affiliate program, you must understand that Empower Network is mainly an educational company that trains Internet marketers how to do well online.
1. Newbies. You will get a chance to exploit exclusive team only marketing tools, products, and methods that work in concert with our business model and system. Work side-by-side with six figure earners who will all but automate your money making efforts.
2. Training. Online marketing is somewhat easy at first, but to earn the big money, you need to shorten your learning curve. Empower Network can help you do that, no matter what your level of knowledge. From college to the school of hard knocks, education is by no means truly free. Use your time, or pay out a little money. You can learn to earn more money, but you can in no way get time back if you have wasted it. For those with the money, Empower Network's products include progressive training in all areas of online and offline business success.
3. Speed. EN enjoys a high PR in Google and is a heavily visited site according to Alexa. (411 worldwide, 178 U.S.)
The main worth to me is the entire notion of doing the correct actions to build a pure online business.
LPC Marketing
tags: Empower Network, Internet marketing, online business
Sunday, April 14, 2013
The Enormous Backlinking Hoax
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| English: This is an overview of OFF HAT SEO. SITE 1, SITE 2, And SITE n, are different websites hosted on different or same (with same of different IP-Addresses) servers but using the subdomains of the same domain. (Photo credit: Wikipedia) |
The Enormous Backlinking Hoax - http://lpcmarketing.com/
Backlinks in the Time of Animals
Every so often, Google critters - Panda, Penguin, and more - escape from the zoo and destroy websites that were formed using rules Google by itself promulgated. Backlinking is a situation in point.
In the post panda and penguin world, the rules have changed, but the imperative to build backlinks stays. They need to be diverse, targeted, with a wide diversity of anchor texts, a mix of no follow and do follow links.
Everything in this system begins with creating an innovative article.
You do not want to link directly to your niche site since you’re creating hundreds of backlinks at a time. If you point all of them to your niche blog, it will seem entirely unnatural and your site won’t be able to handle it without raising a red flag. When you direct these links to your anchors, because your anchor sites have a high ranking, they’ll be able to handle the flood of links but at the same time pass SEO strength generated from all of those links to your niche site.
Bottom Line: If you depend on Google natural search for your business success, you can be taken down at any time through no blunder of your own.
Fundamentals of a High-quality Backlinking Mindset:
1. Target your links to your home page and at least three inside website pages. A number of backlinks to include are exact match, URL, brand, and chance keyword phrases.
2. Studies have revealed that we need to employ a broad array of anchor texts. As few as a 0-15% exact match will do.
3. If you are marketing a brand name, you may link from 10-80% of your backlinks to your company name. This is dependent on how sincere you are about promoting your brand, versus the benefits your product provides.
4. In this era, not all backlinks are created equal. Not only do you need backlinks from power sites, but targeted authority sites. A link to your weight loss website from a real estate site makes no sense. A link from the Mayo Clinic would be gold.
5. Google is the emperor of diversity. Backlinking from a variety of websites - authority sites, blogs, social bookmarks, social networks, blog comments, forum posts, articles, wikis, RSS feeds, images, YouTube videos, press releases, blogrolls, local business directories - all add to your backlink plan.
6. If each and every one of your links are "follow", the search engines become suspicious. "Nofollow" links do not raise page rank but still give you Google juice. A mix of follow and nofollow links is natural and anticipated. Even dead links are not the difficulty one would expect.
7. Indirect links build massive amounts of backlinks which link directly to the anchor properties in another anchor layer. These links do not point straight to your niche site. On the technical side, referring C blocks from IP addresses and the ratio of links to your home page versus inner pages matter. Thousands of search engines, social media, and forum websites exist with unique IPs. Exploit them.
The text of the hyperlinks that point back to your site should only be your primary keyword about 20-25% of the time. Vary your anchor text with secondary long-tail keywords in the same market.
LPC Marketing
Tags: backlinking tool,backlinking strategies,backlinking sites,best backlinking strategy,cheap backlinking
Wednesday, April 10, 2013
Small Business Marketing Plan Strategies
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| Diagram describing the integration of business planning, marketing and engineering/OSS in Network Resource Planning, as well as its end results. (Photo credit: Wikipedia) |
Small Business Marketing Plan Strategies ~ http://lpcmarketing.com/
A marketing calendar is indispensable to any profitable business. It is the heart of the business, the starting point from which all other operational and management plans are derived. Marketing and advertising provides you a wealth of meticulous information that can guarantee your success.
1. Organization
The preliminary benefit of a small business marketing plan is simply plain looking at your business in terms of profitability, what your advertising is or is not accomplishing, and determining exactly what you want your business to be.
Study your competition. Look at their mainstream media buys and web sites. See if they are sending out direct mail. You want to be eating their lunch, not having them eat yours.
By planning a marketing calendar, you will keep any tasks in house that you do well, and farm out any tasks that take away from your core business strengths. Delegate.
2. Marketing and Advertising Plan
Many businesses profit from a thorough marketing calendar. And not just a short term advertising plan. A good marketing plan will stretch out for at least a year with details on what needs to be done each week to promote the business, brand online and offline, and increase customers.
Establish in advance how much you need to spend, since that can have a significant influence on the strategies you choose to put into place. Budgeting and deadlines for each marketing activity are critical.
Calculate the category and price of marketing communications and compare with set specific sales forecasts.
3. Understanding Your Niche
A detailed marketing plan forces you to take a deep look at your market and industry, learn what the competition is doing, and develop a plan to master your industry.
4. Testing
Even experienced marketing professionals have trouble tracking which media, advertising, and promotional buys result in profits. Tracking is a pain, but needed. You will need to get rid of those activities that do not add to the bottom line.
"Half the money I spend on advertising is wasted; the trouble is I do not know which half." John Wanamaker ~ http://www.quotationspage.com/quote/1992.html
5. Accountability
A good quality marketing plan holds everybody accountable. Also make sure to include plans for implementation of a marketing calendar. Plans are great, but if you do not also designate responsibility, set deadlines and hold people accountable, marketing efforts cannot succeed.
Benchmarks also help keep your workers and distributors on the same page, with all working on the same objectives. Make sure you identify who is going to do exactly what and exactly when they need it to be completed.
A decent advertising and marketing calendar is more than a simple step-by-step of digitally and offline promotion. Marketing is part art, part science.
Come to LPC Marketing to learn more about a small business marketing plan, as well as using reputation marketing to boost your SERPs and prevent having to deal with reputation management.
http://lpcmarketing.com/
Tags: sample small business marketing plan,small business marketing plan example,sample marketing plan for small business
Saturday, April 6, 2013
Romance Impaired in the Cloud
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| Anthropomorphic Valentine, circa 1950–1960 (Photo credit: Wikipedia) |
Uncover the Romance Impaired
As a charter member of the romantically impaired, I need all the aid I can get before birthdays, Valentine's Day, Mother's Day for the mother of my children, and any other day my significant other designates is ripe for romance.
10 Instant Romantic Suggestions:
1. Build a love montage by collecting some pictures of you and your lover, maybe a few ticket stubs of places you have visited and any other small odds and ends that possess special importance to you both.
2. If your significant other is going on a trip, pack a small gift into the corner of her suitcase that she will locate when she is away.
3. Always listen for things that your partner reminisces about and write them down somewhere. For instance, perhaps she speaks about the ice cream she had from a particular shop when she was a little girl. When a special occasion comes along, check your list of things your partner talks about and try to recreate one of them, such as buying that special ice cream.
4. Organize a mystery outing for you and your partner. A number of travel agents will manage mystery packages where the destination of the trip is kept under wraps until you are actually on the plane or arrive at the destination.
5. When your significant other is ill at home, take a day off to attend to her. Rent some dvds, make her soup, wrap her in a blanket, and simply be with her.
6. If your lady has a pet, on Valentine's Day, Christmas, or her birthday, include a small gift for the critters.
7. Jot down a note saying "I thought of you and it made me smile." Leave the note somewhere where your partner is sure to find it, or text it to her phone.
8. If your partner has long hair, take the time to brush it using long slow strokes, especially after she has enjoyed a shower or when she is getting ready for bed.
9. Above all if you are married, you definitely must have a date night, even if only once or twice a month. It doesn't have to be expensive, but it must exclude kids, and can include friends where you can show her off.
10. If your significant other has voice mail at work or on her cell phone, leave a message saying "Just wanted you to know that I'm thinking of you." She will welcome this anytime but in particular when she is going through a tough period.
10 suggestions are not a large amount, yet it really is more than adequate to keep me occupied for a couple of years.
Come on over to http://txtromance.com for the latest and greatest ways to use smartphone technology for old-fashioned romance and keep the starch in your relationship.
Tags: romantic surprises,101 romantic ideas,romantic honeymoon ideas,romantic vacations,romantic things
Just a start, but everybody has to begin somewhere. But it pays huge dividends, above all physically. If a holiday or birthday is coming up, go high tech and make use of SMS to text your ex or romance back.
By Charles Lamm
http://txtromance.com
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